Investor overview

The operating system for property cleaning.

Cleaning is one of the largest recurring line items in property operations and the only major one without a software system of record. CleanPath measures it, scores it, and aligns the incentives of every party involved.

US multi-family units
20M+
addressable cleaning programs
Annual cleaning spend
$40B+
across multi-family alone
Software penetration
<5%
no incumbent system of record
The problem

Cleaning is managed with binders, chats, and trust.

Owners pay every month with no idea what was done. Managers chase cleaners with WhatsApp. Cleaners do good work that's invisible. The result: turnover, disputes, and a service line item that nobody can defend in a budget review.

The product

Survey, schedule, verify, score.

CleanPath structures every cleaning program from the space up: attribute-driven task generation, per-cleaner shift schedules, photo-verified completion, live activity, and a monthly performance index. Manager web app + cleaner mobile app, online or offline.

The CleanPath Index

One number that aligns everyone.

Five operational metrics, calculated automatically from app data, roll into a single 0–100 score per property per month.

50%
Task completion
20%
Schedule adherence
15%
Photo compliance
10%
Issue response
5%
App logging

Tier ladder (applied to monthly contract value)

Exceptional
99.5–100%
+5%
Superior
98–99.4%
+3.5%
Excellence
95–97.9%
+2.5%
Baseline
90–94.9%
Minor deficiency
85–89.9%
−2%
Significant
75–84.9%
−4%
Critical
65–74.9%
−5%
Gross failure
<65%
−6%
Cleaner upside

When a property earns a positive adjustment, a configured share of that bonus is split among the cleaners pro-rata to the hours each one worked at the property that month. Cleaners are never subject to penalty deductions — only upside. That alignment is the moat.

Business model

Per-property SaaS, expanding into payments and supply.

Recurring per-property fees today; future expansion into supply ordering, payroll for cleaners, and lender-facing performance reporting on the back of CPI data.

Why now

Smartphones, owners demanding accountability, AI-aided ops.

Every cleaner already carries a smartphone. Owners are demanding measurable service. Auto-translation and AI verification have collapsed the cost of running cleaning at the task level. The window is open.

Talk to the founders.

We share the deck, the model, and a real-world story.